Greenberg Quinlan Rosner

At Greenberg Quinlan Rosner, I worked in a chief-of-staff role to Stan Greenberg before moving into marketing and communications for the firm. The work took me from research and campaign coordination to managing the public profile of an international political consultancy.

A foundation in political research

The firm grew out of the research business Stan Greenberg founded in 1980. His work as a pollster to Bill Clinton, Tony Blair and Nelson Mandela connected it to an international community of political advisers. Greenberg and Carville’s backgrounds

Working with Stan Greenberg

I worked with Stan and James Carville on Democracy Corps, the nonprofit they founded in 1999 to make public-opinion research and strategic advice freely available, and with Stan on John Kerry’s 2004 presidential campaign. I was in the campaign war room the day after the election. I also helped proofread and produce Stan’s 2004 book, The Two Americas: Our Current Political Deadlock and How to Break It, contributed research, and coordinated its launch and publicity.

I later helped edit his 2007 American Prospect essay, Democrats Are Back — But…, which examined public distrust of government after the 2006 midterms.

Campaigns across countries

During Britain’s 2005 election, I worked in London as a war-room liaison between Labour politicians, advisers, advertising agencies and US-based analysts. Labour won its third consecutive general election. I was also deployed as an analyst to assist New Zealand Labour with campaign messaging.

Building the firm’s public profile

I later led the firm’s rebrand and repositioning with Huge, managing marketing, media relations and public affairs. I promoted research, prepared company principals for interviews, and drafted and placed articles.

I also managed public affairs around the production of Rachel Boynton’s documentary Our Brand Is Crisis, the 2005 film examining Greenberg Carville Shrum’s work in Bolivia.